Social networks are starting to play an important role during these unprecedented times, with lockdown and social distancing having a real impact on everyone’s social and private lives.
Banning junk food advertising is a step in the right direction, but when the whole environment is geared towards encouraging bad eating choices, there is a lot more that needs to be done.
Replicability is the key to scaling. Yet so many interventions are small scale and highly personalised; it takes enormously tailored, intensive interactions to effect change in people who need a high degree of support. We should know.
Talking with our participants has been one of the most important things behind the success of Bags of Taste. We’ve always been really interested in why they are not cooking – we’ve frankly surveyed the hell out of them (our pile of forms is almost 3ft high!!)